Posts in Amadeus Brand
Behind-the-scenes: Amadeus Brand

There's a reason why tradespeople have a poor reputation for work on their own houses. There's always more to be done to meet and exceed the needs of your clients. Working on your own 'shop' always gets shuffled to the back of the pile. Amadeus Brand was no different, and after a slow start to the project we repositioned the business to align more carefully with our desired target market.

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How content marketing improved my business by 100%*

After a quieter-than-normal period in mid-2017, I took a long hard look at my marketing strategy and decided to give content marketing a go. I credit this with increasing my business revenue, but most importantly, the quality of the work I was able to secure. I run though my approach, and why I continue make it a core part of my marketing strategy.  

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